On January 24th, a highly anticipated seminar for professionals in the wine sector took place in Sofia.The event, designed to support the growth and international expansion of Bulgarian wine in UAE, offered invaluable insights for wine producers, distributors, and marketers.
The main focus of the seminar was to equip participants with a deeper understanding of the UAE market, providing detailed information on their culture, consumer habits, market statistics, as well as opportunities and potential challenges.
Beyond market intelligence, the seminar fostered dialogue on building business relations.The event underscored the significance of understanding the complexities of the global supply chain and how Bulgarian producers can more effectively navigate these networks to improve their product visibility and reach.
This initiative is part of the funded European project @EUOASIS to promote the wines with PGI and PDO.
